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Introducción

Apptio, an IBM company, is the leading technology spend and value management software provider. Its AI-powered data insights empower leaders to make smarter financial and operational decisions. A pioneer and category leader in Technology Business Management (TBM) and FinOps, Apptio works with thousands of customers, partners, and community members worldwide. Visit www.apptio.com.Apptio fuels digital transformation using business analytics to provide facts and insights about technology cost, value and quality, so leaders can make faster, data-driven decisions.

Su función y responsabilidades
Key Responsibilities Budget & Operations

  • Manage the EMEA marketing budget with accurate tracking and reporting.

  • Oversee purchase orders (POs) and contracts across the EMEA region, including Northern EMEA.

Communications & Collaboration

  • Manage the EMEA Sales Communication Tool to deliver timely and impactful updates to the sales organization.

  • Collaborate with internal teams and stakeholders to align messaging and campaign execution across regions.

Program & Event Management

  • Drive the FinOps Education Program across EMEA.

  • Lead the planning, project management, and execution of pan-EMEA third-party events.

  • Conceptualize, plan, and execute webinars, events, and marketing campaigns across EMEA.

  • Oversee and execute all South EMEA programs and campaigns.

  • Manage and deliver DACH-region campaigns and events.

Data & Reporting

  • Conduct ad-hoc data analysis to measure program effectiveness and guide future strategy.

Educación requerida
Maestría
Educación preferida
Licenciatura
Experiencia profesional y técnica requerida
Role Overview

 

We are seeking an experienced and highly organized Field Marketing professional to lead and execute programs across the EMEA region. This role combines strategic project management, cross-functional collaboration, and hands-on execution. The ideal candidate thrives in a fast-paced, multicultural environment, balances multiple priorities with ease, and delivers flawless marketing initiatives.

  Skills & Competencies

  • Multi-tasking: Proven ability to manage multiple projects, deadlines, and stakeholders simultaneously.

  • Communication: Strong written and verbal skills; able to influence and collaborate across diverse cultures.

  • Project Management: Experienced in leading projects end-to-end with excellent organizational skills.

  • Strong attention to detail and accuracy.

  • Problem-solving and decision-making capabilities.

  • Comfortable working independently and as part of a distributed team.

  • Familiarity with tools such as Salesforce, Marketo, and Tableau.

Experiencia técnica y profesional preferida
Qualifications

  • Minimum 3+ years in marketing, event management, or field marketing, ideally within a B2B environment.

  • Proficiency with project management tools, budget tracking, and marketing platforms.

Acerca de la Unidad de Negocios

IBM Software es la unidad de negocio que infunsiona inteligencia en las operaciones comerciales, desde el aprendizaje automático hasta la IA generativa, para ayudar a que las organizaciones sean más receptivas, productivas y resilientes. IBM Software ayuda a los clientes a poner la IA en acción ahora para crear valor real con confianza, velocidad y confianza en el trabajo digital, la automatización de TI, la modernización de aplicaciones, la seguridad y la sostenibilidad. Para lograrlo, es esencial aprovechar al máximo todos los datos disponibles, ya que la calidad y eficacia de la inteligencia artificial dependen directamente de los datos que la sustentan. En la mayoría de las organizaciones, los datos se distribuyen en múltiples nubes, en las instalaciones, en centros de datos privados y en el borde.La plataforma de datos e inteligencia artificial de IBM potencia y amplifica el impacto de la IA a través de datos confiables, ofreciendo capacidades avanzadas para entrenar, ajustar y desplegar inteligencia artificial a escala empresarial. Por su parte, la plataforma de nube híbrida de IBM se destaca como una de las soluciones más completas y consistentes, integrando desarrollo, seguridad y operaciones en entornos híbridos. Esta base flexible permite aprovechar los datos, sin importar dónde se encuentren, e incorporar la inteligencia artificial de manera profunda y estratégica en toda la organización.

SU VIDA @ IBM

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

 

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

 

Are you ready to be an IBMer?

Acerca de IBM

IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

 

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 500 companies relying on the IBM Cloud to run their business. 

 

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

IBM is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, neurodivergence, age, or other characteristics protected by the applicable law. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

Otros detalles relevantes del empleo

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