At IBM, we believe technology shapes the world, and we are a catalyst for innovation and creativity. We are at the forefront of groundbreaking change – improving businesses, society, and the human condition. As a leader in Hybrid Cloud and AI, we are leading the charge in a worldwide digital transformation.
Our Marketing, Communications & Corporate Social Responsibility (MCC) team tells this story and is responsible for positioning IBM in the market. We define and optimize IBM’s brand, capture the market’s attention, and articulate our point of view for clients, partners, the media, and even other IBMers.
The Blue Studio is IBM’s internal creative team, responsible for the strategic evolution and expression of the IBM brand across every experience and encounter, internally and externally. We sit within IBM’s Marketing function, representing and supporting all IBM businesses. Our work crosses nearly every category of output: research and strategy, communications and content development, symbology and systems, digital and physical experiences, and tools and training. Our goal is to maintain modernity, sophistication, and tangibility, and to promote understanding of the IBM brand in the world. The Blue Studio project manager is a key orchestrator, managing project expectations among stakeholders, the Blue Studio, and agency partners to uphold our creative excellence. The role covers a few key tenets: execution team advocacy and operational excellence.
Execution team advocacy
- Understands what work is flowing through the IBM Blue Studio and external agency teams and acts as a voice to bring concerns or issues back to broader cross-functional teams
- Acts as the voice for the team, ensuring needs are met and positioning the team’s work correctly within any conversation
- Help the team evolve work processes based on efficiencies gained over time
Operational excellence
- Guides short-term and long-term planning exercises with the creative team by putting appropriate structure and timelines in place meet forecast demand
- Is responsible for escalation of service issues against assigned area of responsibility
- Ensures that appropriate creative workflows and prioritization exercises are routine and raises blockers as needed
Start date for this internship is early June 2025. This is a Hybrid role, attendance in the office will be required only 3 times per week
- Currently enrolled in a university program
- Superior English language writing and editing skills (diction, syntax and grammar)
- Attention-to-detail, strong organizational skills, and strong time management
- Highly organized and proactive
- History pitching ideas and presenting work to creative directors, partners and stakeholders
- Handling changes with flexibility and ease
- Stakeholder management and communication