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Introduction

 

The Blue Studio is IBM’s internal creative team, responsible for the strategic evolution and expression of the IBM brand across every experience and encounter, internally and externally. We sit within IBM's Marketing function representing and supporting all IBM businesses, both horizontally and vertically. Our work crosses nearly every category of output: research and strategy, communications and content development, symbology and systems, digital and physical experiences, and tools and training. Our goal is to maintain modernity, sophistication and tangibility, and to promote understanding of the IBM brand in the world.


Rôle et responsabilités

In the Blue Studio, we aim to be at the cutting edge of creativity, transforming complex ideas into narratives that resonate and inspire. Here, you’ll become part of a collaborative team, partnering with world-class strategists, designers, producers and creative directors to tell compelling stories about the technologies changing our world—and the people who put them to work. Imagine yourself in a world where you’ll have the opportunity to:

·      Creative Vision & Storytelling: Collaborate with a cross-functional team to create compelling narratives that transform complex technologies into relatable content, ensuring the IBM brand voice is consistently expressed across all deliverables.

 

·      Content Development: Distill complex ideas into sharp, impactful messaging, including headlines, scripts and voiceover content, to effectively communicate IBM’s vision and technologies.

 

·      Brand Stewardship: Act as the guardian of the IBM brand, ensuring all content aligns with the brand’s identity, vision and tone while maintaining consistency across digital and physical experiences.

 

·      Collaboration & Feedback: Work closely with strategists, designers and stakeholders to refine and improve content through collaboration, iterative feedback and applying industry-leading writing standards.

 

·      Project Guidance: Oversee multiple projects from concept to completion, managing timelines and resources to meet objectives and ensure successful delivery of creative outputs.

 

·      Mentorship & Industry Awareness: Guide junior team members in their creative development, while staying current with industry trends, emerging technologies and best practices to push creative boundaries.


Formation requise
Baccalauréat
Expertise professionnelle et technique requise

- 7+ years marketing or advertising writing

- Superior English language writing skills (diction, syntax and grammar)

- Strong leadership, communication, and multitasking skills 

- Portfolio of work showing success in primary responsibilities for the role

- History pitching ideas and presenting work to creative directors, partners and stakeholders

- Passion for working collaboratively as part of a larger team







Expertise professionnelle et technique souhaitée

- Advertising or marketing agency experience

- History of work with international clients

- Collaboration with diverse, distributed teams

- Degree in English, creative writing, advertising, journalism or related area of study





VOTRE VIE CHEZ IBM

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

 

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

 

Are you ready to be an IBMer?

À propos d'IBM

IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

 

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business. 

 

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

Autres détails pertinents sur le poste

IBM offers a competitive and comprehensive benefits program. Eligible employees may have access to:

  • Healthcare benefits including medical & prescription drug coverage, dental, vision, and mental health & well being
  • Financial programs such as 401(k), the IBM Employee Stock Purchase Plan, financial counseling, life insurance, short & long- term disability coverage, and opportunities for performance based salary incentive programs
  • Generous paid time off including 12 holidays, minimum 56 hours sick time, 120 hours vacation, 12 weeks parental bonding leave in accordance with IBM Policy, and other Paid Care Leave programs. IBM also offers paid family leave benefits to eligible employees where required by applicable law
  • Training and educational resources on our personalized, AI-driven learning platform where IBMers can grow skills and obtain industry-recognized certifications to achieve their career goals
  • Diverse and inclusive employee resource groups, giving & volunteer opportunities, and discounts on retail products, services & experiences


We consider qualified applicants with criminal histories, consistent with applicable law.


This position was posted on the date cited in the key job details section and is anticipated to remain posted for 21 days from this date or less if not needed to fill the role.

IBM will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.

The compensation range and benefits for this position are based on a full-time schedule for a full calendar year. The salary will vary depending on your job-related skills, experience and location. Pay increment and frequency of pay will be in accordance with employment classification and applicable laws. For part time roles, your compensation and benefits will be adjusted to reflect your hours. Benefits may be pro-rated for those who start working during the calendar year.