Your Role and Responsibilities :
As an SDR within Digital Sales you'll be IBMs first line of contact for inbound client sales activity. Your primary goal will be to qualify leads and convert them into new business opportunities. With a focus on speed to engage, you will leverage your digital, product and consultative selling skills to accept incoming leads, and connect the dots between clients' needs and IBM's solutions. You'll collaborate with colleagues across the Sales team– advising and supporting on new business engagements throughout the critically important early phases of the sales cycle, and helping to lead prospects to our award winning cloud solutions.
Your primary responsibilities will include:
- Continuous Personal Development: Stay updated and engage in continuous personal development to become a trusted expert advisor.
- Lead Conversion: Review and convert inbound Marketing Qualified Leads (MQLs) to Sales Qualified Leads (SQLs).
- Support IBM Sellers: Pass SQLs to IBM sellers and support them throughout the process of closing deals.
- Social Selling and Thought Leadership: Utilize social media for social selling and thought leadership, promoting both IBM and your personal brand while engaging with prospective clients.
Your mission as a Sales Development Representative is execute sales development activity. SDRs focus on achieving and exceeding industry standard productivity and service levels, developing highly qualified opportunities, action assigned marketing Client Interests (CIs) (e.g., contact modules, trials, "hand raising" moments, events, etc.) and other marketing workload and progress them to qualified pipeline (SQLs). These opportunities are passed via the SAL (Sales Acceptance) process to IBM sales teams or Business Partners. You will focus on both inbound client activity and outbound sales development activities focused on driving greater lead quality and new client acquisition.
- Demonstrable experience of consultatively selling technology solutions against complex use-cases.
- High proficiency of using digital sales tools and techniques (e.g. phone, CRM, social media, email etc.)
- Exceptional communication skills across written and verbal medians.
- Strong analytical skills with proven examples of using data to influence, make business decisions and drive commercial outcomes.
- Cloud Market and Red Hat Portfolio Knowledge: Ability to develop cloud market knowledge to become a trusted client advisor (training on IBM's Hybrid Cloud offerings will be provided).