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はじめに

Apptio, an IBM company, is the leading technology spend and value management software provider. Its AI-powered data insights empower leaders to make smarter financial and operational decisions. A pioneer and category leader in Technology Business Management (TBM) and FinOps, Apptio works with thousands of customers, partners, and community members worldwide. Visit www.apptio.com.Apptio fuels digital transformation using business analytics to provide facts and insights about technology cost, value and quality, so leaders can make faster, data-driven decisions.

役割と責任
Key Responsibilities Budget & Operations

  • Manage the EMEA marketing budget with accurate tracking and reporting.

  • Oversee purchase orders (POs) and contracts across the EMEA region, including Northern EMEA.

Communications & Collaboration

  • Manage the EMEA Sales Communication Tool to deliver timely and impactful updates to the sales organization.

  • Collaborate with internal teams and stakeholders to align messaging and campaign execution across regions.

Program & Event Management

  • Drive the FinOps Education Program across EMEA.

  • Lead the planning, project management, and execution of pan-EMEA third-party events.

  • Conceptualize, plan, and execute webinars, events, and marketing campaigns across EMEA.

  • Oversee and execute all South EMEA programs and campaigns.

  • Manage and deliver DACH-region campaigns and events.

Data & Reporting

  • Conduct ad-hoc data analysis to measure program effectiveness and guide future strategy.

必要とされる学歴
修士号
望ましい学歴
学士号
必要な専門的および技術的知識
Role Overview

 

We are seeking an experienced and highly organized Field Marketing professional to lead and execute programs across the EMEA region. This role combines strategic project management, cross-functional collaboration, and hands-on execution. The ideal candidate thrives in a fast-paced, multicultural environment, balances multiple priorities with ease, and delivers flawless marketing initiatives.

  Skills & Competencies

  • Multi-tasking: Proven ability to manage multiple projects, deadlines, and stakeholders simultaneously.

  • Communication: Strong written and verbal skills; able to influence and collaborate across diverse cultures.

  • Project Management: Experienced in leading projects end-to-end with excellent organizational skills.

  • Strong attention to detail and accuracy.

  • Problem-solving and decision-making capabilities.

  • Comfortable working independently and as part of a distributed team.

  • Familiarity with tools such as Salesforce, Marketo, and Tableau.

歓迎する専門的および技術的経験
Qualifications

  • Minimum 3+ years in marketing, event management, or field marketing, ideally within a B2B environment.

  • Proficiency with project management tools, budget tracking, and marketing platforms.

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IBMソフトウェアは、機械学習から生成AIまで、中核ビジネス運営にインテリジェンスを組み込み、組織がより即応的、生産的、およびレジリエントになれるように支援します。 IBMソフトウェアは、お客様がAIを今すぐ活用して、デジタルレイバー、IT自動化、アプリケーションのモダナイゼーション、セキュリティー、サステナビリティーにわたり、信頼性とスピードを兼ね備えた上で確信の持てる、真の価値を創造できるように支援します。 AIの有効性は、その基となるデータの有効性と同等になるため、ここで重要となるのは、すべてのデータを活用可能にすることです。 ほとんどの組織では、データが複数のクラウド、オンプレミス、プライベート・データセンター、エッジに分散しています。 IBMのAIおよびデータのプラットフォームは、信頼できるデータでAIの効果を拡張および加速し、ビジネス全体にAIのトレーニング、調整、導入を行うための先進の機能を提供します。 IBMのハイブリッドクラウド・プラットフォームは、ハイブリッド環境全体で開発、セキュリティー、運用を行うための最も包括的で一貫性のあるアプローチのひとつです。柔軟なファウンデーションとして、データを場所を問わず活用できるようにするため、AIを拡張してビジネスに深く浸透させることが可能になります。

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