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Introducción

 

A career in IBM Software means you'll be part of a team that transforms our customer's challenges into industry-leading solutions. We are an infinitely curious team, always seeking new possibilities, and dedicated to creating the world's leading AI-powered, cloud-native software solutions. Our renowned legacy creates endless global opportunities for our network of IBMers. We are a team of deep product experts, ensuring exceptional client experiences, with a focus on delivery, excellence, and obsession over customer outcomes. This position involves contributing to HashiCorp's offerings, now part of IBM, which empower organizations to automate and secure multi-cloud and hybrid environments. You will join a team managing the lifecycle of infrastructure and security, enhancing IBM's cloud solutions to ensure enterprises achieve efficiency, security, and scalability in their cloud journey.


Su función y responsabilidades

About the Team The HashiCorp Portfolio and Platform Product Marketing Group at IBM is responsible for defining and communicating the value of our commercial offerings across multiple products and use cases. We translate complex technical capabilities into compelling narratives that resonate with technical decision makers, influencers, and practitioners. We build trusted relationships with our customers, enable internal field teams, and elevate HashiCorp's presence across campaigns, content, events, and digital experiences. 

 

 About the Role We are looking for a hands-on, technically curious, and creative Technical Product Marketing Manager (PMM) who brings a deep appreciation for both product and storytelling. You will work across teams to create high-impact product narratives, memorable event demos, and differentiated content that showcases how HashiCorp helps organizations innovate faster, more securely, and more efficiently. 

 

This role is ideal for someone who loves translating technical value into compelling experiences, thrives on stage and in front of customers, and is energized by connecting product capabilities to business value. You’ll support our go-to-market motion with new stories and messages delivered through various assets that highlight how our commercial products unlock accelerated and secure innovation that delivers operational excellence. 

 

 

Key Responsibilities 

 

  • Collaborate with product management, engineering, and solutions marketing teams to deeply understand product capabilities and roadmap. 

  • Create and deliver technical, demo-rich experiences that support sellers, major events (e.g., HashiConf, AWS re:Invent, Microsoft Ignite), keynotes, and launches. 

  • Craft compelling technical narratives that align with HashiCorp’s value pillars (accelerate innovation, strengthen security, and optimize operations & ROI). 

  • Partner with campaigns and content teams to produce engaging product demos, blogs, videos, and web content. 

  • Act as a public evangelist and storyteller—supporting keynote presentations, webinars, and other digital experiences. 

  • Build scalable demo assets and content that can be reused by field teams, partners, and in self-service channels. 

  • Serve as a trusted voice for technical customers by helping translate feedback into messaging and product direction. 

Educación requerida
Diploma de secundaria / GED
Educación preferida
Licenciatura
Experiencia profesional y técnica requerida
  • 5+ years in product marketing, developer advocacy, solutions engineering, or related technical marketing roles. 
  • Experience building and presenting product demos for technical audiences in a B2B enterprise setting. 
  • Strong storytelling skills and an ability to communicate clearly across different technical and business personas. 
  • Creativity and comfort building technical narratives that span cloud infrastructure, security, and/or ENT enabling developer tools. 
  • Excellent presentation and writing skills and confidence representing the company at events, with customers, and online. 
  • Demonstrated ability to collaborate across product, engineering, campaigns, sales, and enablement teams. 
  • Proficiency with Office 365 tools, especially PowerPoint, and ability to craft compelling visual narratives and quality executive-ready presentations. 
  • Proficiency with creating video narratives, storyboards, and leveraging video creation software to support both internal and external viewers. 
Experiencia técnica y profesional preferida

  • Hands-on experience with infrastructure-as-code, security automation, cloud platforms, or HashiCorp tools. 

  • Familiarity with developer workflows and CI/CD pipelines. 

  • Experience with ENT SaaS, Cloud Technologies, and CSPs 

  • A passion for technology and helping organizations mature and accelerate their operational and innovation capabilities by moving from individual tools to integrated solutions that empower users and platform teams while driving business growth. 

 

Acerca de la Unidad de Negocios

IBM Software es la unidad de negocio que infunsiona inteligencia en las operaciones comerciales, desde el aprendizaje automático hasta la IA generativa, para ayudar a que las organizaciones sean más receptivas, productivas y resilientes. IBM Software ayuda a los clientes a poner la IA en acción ahora para crear valor real con confianza, velocidad y confianza en el trabajo digital, la automatización de TI, la modernización de aplicaciones, la seguridad y la sostenibilidad. Para lograrlo, es esencial aprovechar al máximo todos los datos disponibles, ya que la calidad y eficacia de la inteligencia artificial dependen directamente de los datos que la sustentan. En la mayoría de las organizaciones, los datos se distribuyen en múltiples nubes, en las instalaciones, en centros de datos privados y en el borde.La plataforma de datos e inteligencia artificial de IBM potencia y amplifica el impacto de la IA a través de datos confiables, ofreciendo capacidades avanzadas para entrenar, ajustar y desplegar inteligencia artificial a escala empresarial. Por su parte, la plataforma de nube híbrida de IBM se destaca como una de las soluciones más completas y consistentes, integrando desarrollo, seguridad y operaciones en entornos híbridos. Esta base flexible permite aprovechar los datos, sin importar dónde se encuentren, e incorporar la inteligencia artificial de manera profunda y estratégica en toda la organización.

SU VIDA @ IBM

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

 

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

 

Are you ready to be an IBMer?

Acerca de IBM

IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

 

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 500 companies relying on the IBM Cloud to run their business. 

 

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

IBM is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, neurodivergence, age, or other characteristics protected by the applicable law. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

Otros detalles relevantes del empleo

IBM will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.

The compensation range and benefits for this position are based on a full-time schedule for a full calendar year. The salary will vary depending on your job-related skills, experience and location. Pay increment and frequency of pay will be in accordance with employment classification and applicable laws. For part time roles, your compensation and benefits will be adjusted to reflect your hours. Benefits may be pro-rated for those who start working during the calendar year.