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Introducción

A career in IBM Software means you’ll be part of a team that transforms our customer’s challenges into industry-leading solutions.

We are an infinitely curious team, always seeking new possibilities, and dedicated to creating the world’s leading AI-powered, cloud-native software solutions. Our renowned legacy creates endless global opportunities for our network of IBMers. We are a team of deep product experts, ensuring exceptional client experiences, with a focus on delivery, excellence, and obsession over customer outcomes.

IBM’s product and technology landscape includes Research, Software, and Infrastructure. Entering this domain positions you at the heart of IBM, where growth and innovation thrive.

Su función y responsabilidades

Are you a seasoned Product Manager with a proven track record of successful product ownership and growth? Colleagues regard you as someone who navigates customer outcomes, business impacts, and functional tradeoffs with unparalleled skill. Your communication style leaves team members feeling respected, heard, and understood. Now, imagine channeling your expertise to shape the technology of tomorrow—a force that powers the world around us and yields an impact to be proud of. This position involves contributing to HashiCorp's offerings, now part of IBM, which empower organizations to automate and secure multi-cloud and hybrid environments. You will join a team managing the lifecycle of infrastructure and security, enhancing IBM's cloud solutions to ensure enterprises achieve efficiency, security, and scalability in their cloud journey.


Your Key Responsibilities:

• Analyze customer behavior data using Segment and Amplitude to  generate insights that inform the Product Led Growth (PLG) strategy. 

• Create, maintain and analyze scorecards and , reports and dashboards to track metrics related to user acquisition, activation, retention, churn and customer lifetime value (CLTV) 

• Leverage A/B testing, experimentation frameworks, and cohort analysis to validate product hypotheses and growth experiments. 

• Develop and execute strategies to improve customer acquisition, engagement, and retention, optimizing key growth metrics such as Customer Acquisition Cost (CAC) and Net Promoter Score (NPS). 

• Monitor metrics and KPIs to track online sales performance , identify trends, and make data-driven decisions. 

• Collaborate with cross-functional teams, including product managers, designers, engineers, marketers, and sales to ensure the product meets customer needs and delivers a compelling user experience. 

• Engage with user research teams to conduct usability testing to validate assumptions and uncover new growth opportunities. 

Track market trends and competitive activity to continuously refine and improve growth strategies

Educación requerida
Licenciatura
Educación preferida
Maestría
Experiencia profesional y técnica requerida

•10-12  years of experience in product management with a focus on Product growth environment. 

•Proven Experience with delivering successful growth initiatives in a cross functional , cross-matrix organization 

•Experience making analytical and data-driven decision-making skills , with a strong understanding of A/B testing, cohort analysis, and experimentation. 

•Proficiency in tools like Segment, Amplitude, Google Analytics, and similar analytics tools. 

•Excellent communication , presentation and interpersonal skills, with the ability to influence decisions across teams. 

•Strong organizational and prioritization skills, with a “go-getter” attitude and the ability to work independently.                                                                                                                                                            

Experiencia técnica y profesional preferida

Ability to strategize and execute on deliver GTM plan and artifacts across products in IBM Integration portfolio.  

Effective communication skills to evangelize and drive impact from cross functional team and executive leadership

Experience working in a cross-functional and cross-matrix organization with many teams to prioritize growth initiatives and execute them

 Strong ability to derive actionable insights from both qualitative and quantitative data to inform product decisions.

Familiar with (or can quickly grasp) CRM and product analytics tools like Segment, Amplitude, Aha! , Google Analytics, and can use these tools to drive data-driven multi year roadmaps, A/B testing, cohort analysis, and user interviews.

Knowledge and/or experience with improving new customer acquisitions, customer engagement and post-purchase retention across the customer journey

 A continuous learner, keen to stay updated on industry trends, growth tactics and best practices related to product-led growth (PLG) and customer behavior analysis.

Experience in defining user and buyer personas and create product/feature value messaging for each. 

Acerca de la Unidad de Negocios

IBM Software es la unidad de negocio que infunsiona inteligencia en las operaciones comerciales, desde el aprendizaje automático hasta la IA generativa, para ayudar a que las organizaciones sean más receptivas, productivas y resilientes. IBM Software ayuda a los clientes a poner la IA en acción ahora para crear valor real con confianza, velocidad y confianza en el trabajo digital, la automatización de TI, la modernización de aplicaciones, la seguridad y la sostenibilidad. Para lograrlo, es esencial aprovechar al máximo todos los datos disponibles, ya que la calidad y eficacia de la inteligencia artificial dependen directamente de los datos que la sustentan. En la mayoría de las organizaciones, los datos se distribuyen en múltiples nubes, en las instalaciones, en centros de datos privados y en el borde.La plataforma de datos e inteligencia artificial de IBM potencia y amplifica el impacto de la IA a través de datos confiables, ofreciendo capacidades avanzadas para entrenar, ajustar y desplegar inteligencia artificial a escala empresarial. Por su parte, la plataforma de nube híbrida de IBM se destaca como una de las soluciones más completas y consistentes, integrando desarrollo, seguridad y operaciones en entornos híbridos. Esta base flexible permite aprovechar los datos, sin importar dónde se encuentren, e incorporar la inteligencia artificial de manera profunda y estratégica en toda la organización.

SU VIDA @ IBM

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.


Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.


Are you ready to be an IBMer?

Acerca de IBM

IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.


Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business. 


At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

Otros detalles relevantes del empleo

When applying to jobs of your interest, we recommend that you do so for those that match your experience and expertise. Our recruiters advise that you apply to not more than 3 roles in a year for the best candidate experience. For additional information about location requirements, please discuss with the recruiter following submission of your application.