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Introduction
Are you passionate about driving innovation through automation? IBM is seeking a dynamic Brand Sales Specialist to join our Automation Platform team. In this role, you will be at the forefront of creating demand, progressing opportunities, and closing deals that transform our clients’ businesses. What you’ll do:
  • Develop deep expertise in IBM’s Automation Platform and maintain a strong understanding of the competitive landscape.
  • Collaborate with clients to co-create tailored automation solutions that address their unique business challenges and drive innovation.
  • Lead sales engagements by identifying opportunities, building relationships, and navigating IBM’s ecosystem to bring the right technical resources to the table.
  • Champion IBM’s automation capabilities and articulate their value to stakeholders across various industries.
 Who you are:
  • A strategic thinker with a passion for technology and client success.
  • Skilled in technology selling and solution co-creation.
  • Adept at building relationships and influencing decision-makers.
  • Motivated by results and driven to exceed sales targets.
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Join us and help shape the future of automation with IBM.
Your role and responsibilities
As a Brand Sales Specialist covering strategic client segments, you are responsible for driving growth across IBM’s Automation portfolio. You lead end-to-end sales execution, from opportunity identification to deal closure, while aligning IBM’s technical capabilities with client needs. Your role involves strategic account planning, stakeholder engagement, and elevating client conversations to platform-level innovation. You collaborate closely with IBM Brand Technical Specialists and Expert Labs (Services) to ensure successful deployment and consumption of solutions. Key Responsibilities:Account Planning & Stakeholder Management
  • Contribute to territory strategy and account planning for strategic clients.
  • Maintain strong alignment with IBM Brand Technical Specialists.
  • Partner with IBM Expert Labs to ensure clients have the necessary services for successful deployments.
 Sales Execution
  • Apply deep offering and industry expertise to propose impactful use cases.
  • Own the full sales cycle for assigned offerings and clients.
  • Position IBM solutions competitively and drive client innovation.
 Managing for Growth
  • Lead strategic platform-level conversations with clients.
  • Integrate IBM’s product portfolio into cohesive, business-relevant solutions.
 Objectives & Key Results (OKRs):
  • Opportunity Identification & Pipeline Development
  • Achieve revenue targets across New Licence Transactional, Subscription Licence, Expert Labs Services, and SaaS licence offerings
  • Deliver customised client experiences
  • Drive deployment, consumption, and subscription renewals
Required education
Bachelor's Degree
Preferred education
Bachelor's Degree
Required technical and professional expertise
  • Proven ability to articulate the value of platform and brand-specific solutions through compelling product demonstrations, storytelling, and whiteboarding techniques.
  • Confidence and technical depth to position Red Hat OpenShift as a strategic architectural control point, effectively influencing deal outcomes.
  • Strong understanding of the local ecosystem and partner landscape, including partner capabilities, competencies, and market presence within the assigned territory.
  • In-depth knowledge of pricing and subscription models, with the ability to structure financially sound and contractually viable proposals.
  • Demonstrated experience in collaborative selling, engaging cross-functional IBM teams—such as Brand Technical Specialists, Client Engineering, and Customer Success Managers—early in the sales cycle to accelerate deal progression, tailor client experiences, and drive software adoption.

ABOUT BUSINESS UNIT

IBM has a global presence, operating in more than 175 countries with a broad-based geographic distribution of revenue. The company’s Global Markets organization is a strategic sales business unit that manages IBM’s global footprint, working closely with dedicated country-based operating units to serve clients locally. These country teams have client relationship managers who lead integrated teams of consultants, solution specialists and delivery professionals to enable clients’ growth and innovation. By complementing local expertise with global experience and digital capabilities, IBM builds deep and broad-based client relationships. This local management focus fosters speed in supporting clients, addressing new markets and making investments in emerging opportunities. Additionally, the Global Markets organization serves clients with expertise in their industry as well as through the products and services that IBM and partners supply. IBM is also expanding its reach to new and existing clients through digital marketplaces.

YOUR LIFE @ IBM

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.

 

Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.

 

Are you ready to be an IBMer?

ABOUT IBM

IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.

 

Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business. 

 

At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

IBM is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.


OTHER RELEVANT JOB DETAILS

For additional information about location requirements, please discuss with the recruiter following submission of your application.