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Introduction

A career in IBM Software means you'll be part of a team that transforms our customer's challenges into industry-leading solutions. We are an infinitely curious team, always seeking new possibilities, and dedicated to creating the world's leading AI-powered, cloud-native software solutions. Our renowned legacy creates endless global opportunities for our network of IBMers. We are a team of deep product experts, ensuring exceptional client experiences, with a focus on delivery, excellence, and obsession over customer outcomes. This position involves contributing to HashiCorp's offerings, now part of IBM, which empower organizations to automate and secure multi-cloud and hybrid environments. You will join a team managing the lifecycle of infrastructure and security, enhancing IBM's cloud solutions to ensure enterprises achieve efficiency, security, and scalability in their cloud journey.

Your role and responsibilities

The Advanced Architecture team is a highly strategic group within HashiCorp, an IBM Company (HashiCorp) focused on defining and executing the most technically complex and impactful go-to-market plays across the HashiCorp and IBM portfolios. Comprised of senior technical leaders and business development specialists, this team operates as an innovation hub that brings together technical architecture and commercial expertise. Through cross-functional collaboration and consultative engagement, we work backwards from our customers' hardest challenges to drive integrated solutions that unlock transformational value.

 

Our initial focus is on enabling joint customer success through the integrations with IBM Hybrid Cloud, Security and AI solutions. Over time, this team will define and deliver scalable field plays and reference architectures that span the full HashiCorp portfolio and evolving IBM ecosystem, including RedHat hybrid cloud offerings. 

 

What you'll do (responsibilities)

As a Solution Architect (GTM Specialist), you will lead the technical go-to-market aspects of our strategic initiatives, working in tandem with Solution Architect Specialist to bring innovative solutions to market. You will operate at the intersection of technology and business, translating technical capabilities into value propositions, driving field enablement, and orchestrating go-to-market programs that accelerate customer adoption. Candidates for this role must be located in the NYC Metro area 

 

In this role, you will:

  • Drive Strategic GTM Motions: Define and lead comprehensive go-to-market strategies that commercialize technical solutions and showcase the business value of HashiCorp and IBM solutions working together.
  • Develop Solution Frameworks: Create structured offerings with clear use cases, value propositions, ROI models, and competitive positioning that resonates with enterprise decision-makers.
  • Bridge Business and Technology: Work closely with Advanced Solutions Architects to ensure technical solutions are positioned effectively and address tangible customer business challenges.
  • Orchestrate Field Enablement: Develop sales plays, market messaging, and customer-facing assets that equip field teams to effectively position and sell integrated solutions at scale.
  • Drive Adoption Programs: Design and execute targeted market initiatives, including lighthouse customer programs, vertical-specific campaigns, and partner activation strategies.
  • Enable Commercial Partnerships: Develop joint business plans with IBM, RedHat, and other ecosystem partners to drive mutual success through integrated go-to-market motions.
  • Influence Product Strategy: Gather market signals and customer insights to inform product roadmaps and development priorities, particularly for enterprise-scale implementations.
  • Create Strategic Content: Develop business-focused assets including solution briefs, value calculators, customer case studies, and market positioning documents that accelerate adoption.
  • Measure Business Impact: Establish metrics frameworks and success criteria to demonstrate the commercial value of integrated solutions and track GTM effectiveness.
  • Drive Cross-functional Execution: Orchestrate collaboration across Product, Sales, Marketing, and Partner teams to execute integrated go-to-market initiatives that deliver measurable results.
Required education
Bachelor's Degree
Preferred education
Master's Degree
Required technical and professional expertise
  • 7+ years in technical business development, product marketing, or solution management roles.
  • 3+ years developing and executing go-to-market strategies for complex enterprise technology solutions.
  • Experience with infrastructure automation, security, cloud platforms, or enterprise software markets.
Preferred technical and professional experience
  • Experience with IBM Hybrid Cloud, Security, or AI solutions and understanding their commercial positioning in enterprise markets.
  • Background working at the intersection of infrastructure automation, security, and AI/ML technologies.
  • Prior experience with HashiCorp, IBM, or RedHat solutions with knowledge of the product portfolios and go-to-market approaches.
  • Recognized business leadership in bringing innovative infrastructure or security solutions to market.
  • MBA or equivalent business education demonstrating strategic thinking and commercial acumen.
  • Experience developing joint solutions and go-to-market programs with major technology partners.
  • Background in solutions engineering or technical pre-sales that provides firsthand understanding of customer technical challenges.
  • Deep understanding of security and compliance requirements in regulated industries.

ABOUT BUSINESS UNIT

IBM Software infuses core business operations with intelligence—from machine learning to generative AI—to help make organizations more responsive, productive, and resilient. IBM Software helps clients put AI into action now to create real value with trust, speed, and confidence across digital labor, IT automation, application modernization, security, and sustainability. Critical to this is the ability to make use of all data, because AI is only as good as the data that fuels it. In most organizations data is spread across multiple clouds, on premises, in private datacenters, and at the edge. IBM’s AI and data platform scales and accelerates the impact of AI with trusted data, and provides leading capabilities to train, tune and deploy AI across business. IBM’s hybrid cloud platform is one of the most comprehensive and consistent approach to development, security, and operations across hybrid environments—a flexible foundation for leveraging data, wherever it resides, to extend AI deep into a business.

YOUR LIFE @ IBM

In a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.

Being an IBMer means you’ll be able to learn and develop yourself and your career, you’ll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.


Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.


Are you ready to be an IBMer?

ABOUT IBM

IBM’s greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.


Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we’re also one of the biggest technology and consulting employers, with many of the Fortune 500 companies relying on the IBM Cloud to run their business. 


At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it’s time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.

IBM is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, genetics, pregnancy, disability, neurodivergence, age, or other characteristics protected by the applicable law. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.

OTHER RELEVANT JOB DETAILS

IBM offers a competitive and comprehensive benefits program. Eligible employees may have access to:

  • Healthcare benefits including medical & prescription drug coverage, dental, vision, and mental health & well being
  • Financial programs such as 401(k), cash balance pension plan, the IBM Employee Stock Purchase Plan, financial counseling, life insurance, short & long- term disability coverage, and opportunities for performance based salary incentive programs
  • Generous paid time off including 12 holidays, minimum 56 hours sick time, 120 hours vacation, 12 weeks parental bonding leave in accordance with IBM Policy, and other Paid Care Leave programs. IBM also offers paid family leave benefits to eligible employees where required by applicable law
  • Training and educational resources on our personalized, AI-driven learning platform where IBMers can grow skills and obtain industry-recognized certifications to achieve their career goals
  • Diverse and inclusive employee resource groups, giving & volunteer opportunities, and discounts on retail products, services & experiences

The compensation range and benefits for this position are based on a full-time schedule for a full calendar year. The salary will vary depending on your job-related skills, experience and location. Pay increment and frequency of pay will be in accordance with employment classification and applicable laws. For part time roles, your compensation and benefits will be adjusted to reflect your hours. Benefits may be pro-rated for those who start working during the calendar year. 

This position is eligible for participation in an IBM Sales Incentive plan. Actual incentive opportunity will be based on performance and the eligible Target Incentive, as addressed in the applicable plan, all of which is subject to change. The compensation range listed for this position is the IBM Reference Salary that is used when you are not actively participating in a sales plan. Your actual base pay plus incentive opportunity will be determined by the Incentive Plan assigned to you.

We consider qualified applicants with criminal histories, consistent with applicable law.

This position was posted on the date cited in the key job details section and is anticipated to remain posted for 21 days from this date or less if not needed to fill the role.

IBM will not be providing visa sponsorship for this position now or in the future. Therefore, in order to be considered for this position, you must have the ability to work without a need for current or future visa sponsorship.